Statistics

Expanding into new markets quickly can have a profound positive impact on a client’s business. Here are some statistics that highlight the benefits and outcomes of such rapid market expansion:

Revenue Growth

  • Companies that successfully expand into new markets experience an average revenue growth of around 45%. (McKinsey)
  • Businesses that prioritize international expansion are 1.5 times more likely to experience significant revenue growth. (American Express)

Competitive Advantage

  • Rapid market expansion allows companies to seize the “first-mover advantage,” with 47% of executives believing that being a first mover in new markets is important. (Harvard Business Review)
  • Organizations that expand quickly are more likely to establish a strong foothold and preempt competitors from entering the market.

Market Share & Penetration

  • Rapid market expansion is associated with a 5.3% increase in market share, demonstrating the potential for quick market dominance. (Harvard Business Review)
  • Companies that expand into new markets quickly often achieve higher levels of market penetration, reaching new customer segments effectively.

Innovation & Adaptation

  • Rapid market expansion encourages innovation, with 84% of executives believing that entering new markets stimulates innovation. (Deloitte)
  • Companies that expand quickly are forced to adapt to new customer preferences and local nuances, fostering agility and flexibility.

Diversification & Risk Mitigation

  • Businesses that expand into new markets diversify their revenue streams, reducing dependence on a single market. (International Trade Centre)
  • Quick market expansion can mitigate risks associated with economic fluctuations in specific regions.

Customer Acquisition & Retention

  • Rapid market expansion often leads to an influx of new customers, with an average customer acquisition increase of 11%. (McKinsey)
  • Expanding into new markets allows companies to tap into diverse customer bases and enhances brand visibility.

Overall Business Performance

  • Companies that expand quickly experience a 13.9% improvement in overall business performance, including profitability and operational efficiency. (Harvard Business Review)
  • Fast market expansion positively impacts key performance indicators and enhances overall company health.

These statistics underscore the transformative effects of rapid market expansion, demonstrating its potential to drive revenue, enhance competitiveness, foster innovation, and create lasting business success.

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